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BA Launches Video for Nervous Flyers

BA Launches Video for Nervous Flyers

British Airways is launching a new instructional video for nervous flyers on its inflight entertainment system from 1st September 2012. The film, presented by BA pilot and course leader Captain Steve Allright, takes information from the British Airways Flying with Confidence course, the airline’s one-day fear of flying programme.

In the video, Captain Allright explains the technical side of flying, how an aircraft operates and other areas that can give some customers cause for concern, such as turbulence. The video also gives advice from clinical psychologists on the course including relaxation techniques, and how best to deal with anxiety and feelings of panic.

British Airways

The airline has also put a preview clip from the video on its YouTube site for customers who would like to know more about the course ahead of their flight, at youtube.com/watch?v=qEPeDhkrSzY

Customers will be able to watch the complete video on the British Airways Well Being channel, one of the options on the airline’s inflight entertainment system.

Captain Allright said: “The British Airways Flying with Confidence course has helped more than 45,000 people over the past 25 years. I really hope that we can reach, and help, even more people with this video – whether they are flying for business or for their holidays.”

Customers who go on the British Airways Flying with Confidence course will, in addition to tackling their fear of flying, also qualify for a 10% discount on any British Airways flight, for up to nine people – in any cabin class.

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NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 50 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 40 years.

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