Brand USA, the new tourism marketing body for the USA, has announced that its inaugural Brand USA Megafam will bring 100 agents from a range of UK and Ireland operators to experience multiple destinations across the USA.
Seven itineraries covering 19 states have been created in conjunction with partner airlines, British Airways, which will be hosting all international flights, and American Airlines, which is partnering on all domestic flights within the USA.
Agents can win a place on the Megafam by entering British Airways and American Airlines flights sold to and within America from 1st January 2013. Sales are logged at a bespoke website: www.USAMegafam.co.uk.
The Megafam will take place from 9th – 16th May 2013 and has been designed to showcase the USA as a diverse destination with a wide variety of experiences available, as well as the partner airline products to the travel agents.