Cebu Pacific Air Looks to Long-haul

Cebu Pacific Air Looks to Long-haul

Philippines low-cost carrier Cebu Pacific Air has formed a partnership with Routesonline to utilise its Route Exchange product to support its short-haul network expansion across Asia and its growth into medium and long-haul markets. Earlier this year, Cebu Pacific announced that it will operate long-haul flights in the third quarter of 2013, with the addition of Airbus A330 aircraft to its fleet.

Cebu Pacific Air

With 52 additional short-haul aircraft, including new Airbus A320neos and up to eight widebodies on order, Cebu Pacific Air is seeking to gather data and proposals on the Southeast Asia, Japan, South Korea and Chinese markets for its short-haul equipment and the Middle East and Oceania for its A330-300s.

“Cebu Pacific looks forward to bringing its trademark low-fares and fun flying to new destinations,” said Alex Reyes, General Manager for the airline’s new Long-Haul Division. “With the delivery of 22 A320s, 30 A321neos and up to eight A330s enabling significant expansion in the coming years, we are excited to seek partnership opportunities with airports and tourism authorities through the release of this RFP.”

Cebu Pacific Vice President for Marketing and Distribution, Candice Iyog, at the Airline Strategy Awards 2012

Cebu Pacific Vice President for Marketing and Distribution, Candice Iyog, receiving the Low Cost Leadership award in London on behalf of Lance Gokongwei, President and Chief Executive

At the annual Airline Strategy Awards 2012, held in London last Sunday, Cebu Pacific’s President and Chief Executive, Lance Gokongwei, was recognised “for leading Cebu Pacific to become the largest and most profitable domestic carrier in the Philippines… while positioning it for future international leadership.”

Cebu Pacific currently operates 10 Airbus A319, 20 Airbus A320 and eight ATR-72 500 aircraft. Its fleet of 38 aircraft – with an average age of 3.6 years – is the largest aircraft fleet in the Philippines. Between 2012 and 2021, Cebu Pacific will take delivery of 22 more Airbus A320 and 30 Airbus A321neo aircraft orders.

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NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 50 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 40 years.

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