Dublin Airport has won a major global aviation industry marketing award. The airport was named the 2016 World Routes Award winner for airports in the 20-50 million passengers per year category at the World Routes conference in Chengdu, China. This is the second time in three years that Dublin Airport has won the award, having been shortlisted for the award three years in a row.
The World Routes Awards were created in 1997 to recognise excellence in marketing by airports to their airline customers, and are voted on exclusively by the global airline industry. That means that they offer senior airline representatives the opportunity to vote for the airport that they believe provides the best overall marketing services to them.
“Our aviation marketing activity has a dual focus, as we constantly strive not just to attract new airline customers to Dublin, but also to help our existing customers expand their business at the airport,” added Vincent. Since 2014, Dublin Airport has welcomed new 12 airlines and this year alone 28 of the airport’s existing 35 scheduled airlines will increase their business at Dublin.