News

Etihad Signs US$1bn Deal with Sabre

Etihad Signs US$1bn Deal with Sabre

Etihad Airways has today announced a 10-year deal valued at more than a billion US dollars with aviation computer technology provider Sabre Airline Solutions. The deal will see Etihad utilise cutting edge, integrated software across its reservations, inventory, marketing, planning, eCommerce, distribution and departure control operations.

Also included in the deal is a multi-year, full content distribution agreement to provide Sabre-connected travel agents worldwide with real time access to Etihad Airways’ flight and scheduling information. Etihad Airways will also be able to access the Sabre global distribution system to market and sell products and services.

The Sabre-created software will be implemented by February 2013 and will significantly reduce the airline’s technology costs while streamlining processes considerably.

Etihad’s Chief Executive James Hogan said: “This groundbreaking deal will play a pivotal role in providing Etihad Airways with the tools necessary to achieve its next phase of growth and profitability targets in an innovative, sustainable and cost effective manner. It will be the single largest technology-enabled business change that Etihad Airways will undertake in a decade.

“Sabre came to us with a world-class product that we believe will help us increase revenues but also take our outstanding customer service to another level.

“This integrated approach not only gives us cost certainty, but creates efficiencies of scale. We are fortunate to be in a position, unlike legacy carriers, to be able to implement this software across the board.”

Sam Gilliland, Sabre Chairman and Chief Executive, said: “Etihad Airways is a premier airline in a growing and dynamic part of the world. We are privileged to work with a visionary carrier that will greatly benefit from Sabre’s best in class-in-class technology, which will provide the airline with the flexibility to adapt to the constantly changing travel marketplace.

“We very much look forward to working with Etihad Airways as it grows over the next 10 years to become one of the largest airlines in the world. The technology we will provide will facilitate this growth considerably.”

Sabre Airline Solutions provides IT services to more than 300 airlines and 100 airports around the world. More than 300 million passengers a year are processed by airlines using its technology.

Click to add a comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News

NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 50 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 40 years.

More in News

WestJet Encore Wins 2017 Airline Reliability Performance Award

Neil SteedmanApril 25, 2018

Silversea Launches Legends of Cruising 2020 World Cruise

Neil SteedmanApril 25, 2018

Expedia Travel Agent Affiliate Programme

Neil SteedmanApril 25, 2018

New Expedia TAAP Dynamic Hotel Commission Programme – Let’s Make Money with Expedia TAAP!

Neil SteedmanApril 25, 2018

Free to Join Programme – You Don’t Pay Us, We Pay You!

Neil SteedmanApril 25, 2018

A Win-Win Deal

Neil SteedmanApril 25, 2018

Fabulous Rates Available to the USA

Neil SteedmanApril 25, 2018

You Are Not Alone! Your Local Partner Support Team is Here to Help

Neil SteedmanApril 25, 2018

Turkish Airlines Hosts the Trade at Aviva Stadium

Neil SteedmanApril 24, 2018

Copyright © 2016 Belgrave Group Limited, C4 Nutgrove Office Park, Nutgrove Avenue, Rathfarnham, Dublin 14, Ireland