Insight Video for e-Marketing by Agents

Insight Video for e-Marketing by Agents

Insight Vacations has introduced a new version of its personalised video for 2012. The video features beautiful, aspirational imagery that serves to ignite holiday inspiration in viewers, as well as explain the Insight difference, such as premium hotels in desirable locations, luxury coaches with business class legroom, and the services of an experienced tour director.

Agents can take advantage of this innovative e-marketing tool and send the video to an unlimited number of their contacts. Each contact will receive a version personalised for them, with their name interspersed throughout the footage, resulting in a unique personal touch that will really capture the recipient’s attention.

The fact that agents can distribute this to a number of contacts free of charge makes it a time and cost effective tool.

1STS Personlised Video

Sharon Jordan, Business Manager, 1STS, said: “At Insight Vacations, we are committed to the trade and driving business through their doors. As part of our sustained efforts to support the trade, we have launched our new personalised video, which allows agents to tap into our e-marketing efforts, offering a fun and innovative way to engage with their clients.”

To access this video, agents simply need to visit the agent area of Insight Vacations’ website (, click through to the ‘Video’ tab, then ‘Create Your Own Video’ and follow the prompts. Within minutes, all elected clients will have received their very own personalised video via email, complete with that agent’s contact details and branding. Travellers can also send on to their friends to try, potentially increasing the client base for consultants.

To try Insight Vacations’ personalised video, visit the agent area of For help or assistance contact Carole Carmody (

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NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 50 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 40 years.

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