News

ITB Asia to Be Held on Virtual Platform Due to Covid-19

ITB Asia to Be Held on Virtual Platform Due to Covid-19

Messe Berlin (Singapore) has announced that ITB Asia, MICE Show Asia and the new Travel Tech Asia will be held on a virtual platform for 2020, with the dates remaining 21-23 October, due to the uncertainty over continued global travel restrictions and safe distancing measures. The platform, called the ITB Community, is due to launch next month.

ITB Community will also facilitate a year-long virtual engagement programme for key stakeholders. Katrina Leung, Managing Director, Messe Berlin (Singapore), said: “Taking into consideration the need for businesses to connect, it is imperative for us to unite the community to enable business meetings to take place for a seamless knowledge exchange. ITB Community will be the latest permanent addition to a wide variety of offerings we have for our customers to tap into for their business success.”

The three-day virtual event for ITB Asia, MICE Show Asia and Travel Tech Asia will incorporate business matching between buyers and sellers, conference sessions, and a virtual exhibition.

Andrew Phua, Executive Director, Exhibitions and Conferences, Singapore Tourism Board, said: “We are heartened that it is pivoting to a new event model this year, demonstrating the travel trade’s ability to innovate and continue forging important partnerships in this challenging time.

“Virtual and hybrid event formats are likely to continue to complement future physical events, and we are confident that Singapore will continue to lead the way forward in this area.”

Click to add a comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News

NEIL STEEDMAN has been a trade journalist, editor and proofreader for 53 years, and ITTN's News & Features Editor for 43 years. His travel blog is at www.thetravelbuddhist.com.

More in News

British Airways has launched a range of luxury and holiday deals

Michael FloodOctober 30, 2020

What to Expect at London Travel Week Virtual

Michael FloodOctober 29, 2020

ITB Berlin to Remain Virtual-Only in 2021

Neil SteedmanOctober 29, 2020

Almost 200 European Airports Facing Insolvency in Coming Months, Warns ACI Europe

Neil SteedmanOctober 27, 2020

Irish people hoping for a jet-set summer as Aer Lingus research unveils 2021 travel trends

Michael FloodOctober 27, 2020

IATA Urges Government Focus on Testing to Replace Quarantine

Neil SteedmanOctober 27, 2020

Irish Golfers Spend €584 per day on Golf in Spain

Michael FloodOctober 27, 2020

International Co-ordination Could See Tourism Recover by 2022, Says WTTC

Neil SteedmanOctober 27, 2020

Two Steps to Marketing Your Business Out of COVID-19 in Partnership with The Five Percent

Michael FloodOctober 27, 2020

Copyright © 2019 Belgrave Group Limited, C4 Nutgrove Office Park, Nutgrove Avenue, Rathfarnham, Dublin 14, Ireland