Malaysia Tourism was at World Travel Market to launch Visit Malaysia 2014.
Launching Visit Malaysia Year 2014 at the WTM 2013 in London, Malaysia offered a stunning prelude, showcasing its diversity in food, leisure and lifestyle offerings. Leveraging its strategic position in Asia, and offering a dazzling diversity that sees over 50 ethnic groups, cultures and culinary heritage, Malaysia is indeed a destination “Where The Best Of Asia Comes Alive”, as recently acknowledged by the Lonely Planet for which Malaysia is one of the Top 10 destinations to visit in 2014.
Tourism Malaysia’s Director General Dato’ Mirza said: “Malaysia is very well positioned to capture the growing global travel demand for Asian destinations, which is expected to grow by 3% to 4% in 2013 – as investors, businesses and tourists savour Malaysia’s natural beauty and multicultural heritage, as well as our truly unique multiracial cuisine. No other country in the region combines the best of traditional and contemporary Asia as we do. As our tag line says, Malaysia is Truly Asia, and we welcome everyone to come to Malaysia to visit, live, work or play, especially as 2014 has been declared Visit Malaysia Year.”