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MSC Cruises Launches 2014 Irish Brochure

MSC Cruises Launches 2014 Irish Brochure

MSC Cruises has launched its 2014 brochure specially tailored to the Irish market and showcasing 168 itineraries and 581 cruises making 3,463 calls to 180 ports. The new brochure introduces a simplified pricing structure making it as easy as possible for travel agents to navigate with new categories that have been simplified and organised to make it more straight-forward to book – and children under 18 cruise for free, while a 24-hour unlimited drinks package costs just €23 per day!

MSC Magnifica

MSC Magnifica will visit Belfast, Dublin and Cork in May and August 2014

The MSC Magnifica will offer a new programme of ex-UK mini-cruises out of Southampton – as well as six sailings out of Amsterdam that include Belfast, Dublin and Cork. The brochure also includes all-year-round Caribbean cruises from Miami with the MSC Divina and the return of MSC in the UAE, with the MSC Lirica offering 18 sailings from Dubai.

To celebrate the launch of the new brochure and to encourage early bookings, MSC Cruises has introduced ‘Simply Marvellous’, with a range of 2014 Mediterranean summer cruises starting from €399 pps, cruise only. The offer also includes a combined one-night stay in a hotel in Dubai and a seven-night cruise in the UAE with flights from Dublin from €839 pps.

Launching the MSC Cruises 2014 brochure to travel media at the Marker Hotel, Dublin, were Emma Howard-Smith, Account Executive, Four.BGB Communications; Isabella Shadaya, PR-Media Relations, MSC Cruises; and Rebecca Kelly, Business Development Manager Ireland, MSC Cruises

Launching the MSC Cruises 2014 brochure to travel media at the Marker Hotel, Dublin, were Emma Howard-Smith, Account Executive, Four.BGB Communications; Isabella Shadaya, PR-Media Relations, MSC Cruises; and Rebecca Kelly, Business Development Manager Ireland, MSC Cruises

Lorenzo Diamantini, MSC Cruises Director of Sales, said: “We listened to agents and simplified the pricing structure to make it as easy as possible for them to provide clients with a competitive quote. We have included more comprehensive information on our products, itineraries and new destinations for 2014 as well as highlighting the reasons why customers should book with MSC.”

The new Irish brochure includes an overview of MSC’s fleet, destinations – Canary Islands, United Arab Emirates and all-year-round Caribbean and the Grand Voyages, Mediterranean summer and winter cruises, Northern Europe and ex-UK departures – leisure facilities, and a round-up of special packages available to pre-book and all of the useful information that clients could possibly need before, during, and after a cruise.

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NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 50 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 40 years.

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