New Leisure Pass Group Becomes Largest in World

New Leisure Pass Group Becomes Largest in World

Exponent Private Equity has acquired three major sightseeing attraction pass companies – Boston-based Smart Destinations (parent company of Go City Card); UK-based Leisure Pass Group; and The New York Pass – to create the world’s largest attraction pass organisation.

Ted Stimpson, currently Chief Executive of Smart Destinations, will become Global Chief Executive of the Leisure Pass Group. The three entities will operate as independent subsidiaries of a newly formed parent company, which will retain the Leisure Pass Group brand name and operate in more than 30 destinations across the USA, Europe, and the Middle East. It is projected to deliver over 12 million attraction visits worldwide.

Leisure Pass Group’s attraction passes can be downloaded to a mobile app, which allows customers to present their passes on their smartphones for access at each location. The passes are available for purchase online, through a variety of third-party resellers, and can also be acquired by travel agents with commission from Viator, Hotelbeds, GTA-Travel, and Tourico Holidays.

Click to add a comment

Leave a Reply

Your email address will not be published. Required fields are marked *


NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 50 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 40 years.

More in News

Job Opportunities

Cassidy Travel to Appoint Business Development Manager

Neil SteedmanMarch 22, 2018
Royal Caribbean International’s Mariner of the Seas

Royal Caribbean International New Global Island Collection

Michael FloodMarch 22, 2018
Air France Hop!

Air France Extends Cork-Paris CDG Service to Year-Round Service

Neil SteedmanMarch 22, 2018
Irish Ferries Drayton Manor Theme Park

Irish Ferries Unveils Drayton Manor Theme Park Package

Neil SteedmanMarch 22, 2018
View of Trinidad, Cuba, taken from a Bell Tower

Lainey’s Adventures: Touring Trinidad in Cuba

Neil SteedmanMarch 22, 2018
Clubs to Hire

Clubs to Hire Founder Warns Popular Golf Destinations of Over-Pricing

Neil SteedmanMarch 22, 2018
Gibraltar Skywalk Opening

‘Luke Skywalker’ Opens Skywalk in Gibraltar

Neil SteedmanMarch 22, 2018
B737 Max 8

Air Canada Switches to Premium Economy on B737 MAX 8

Michael FloodMarch 20, 2018
Commission for Aviation Regulation

CAR Publishes Advice to Department on Package Travel Directive

Neil SteedmanMarch 20, 2018

Copyright © 2016 Belgrave Group Limited, C4 Nutgrove Office Park, Nutgrove Avenue, Rathfarnham, Dublin 14, Ireland