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Philippines Launches Tourism Campaign in Phoenix Park

Philippines Launches Tourism Campaign in Phoenix Park

The Philippine Embassy in Dublin recently launched the country’s ‘It’s More Fun in the Philippines’ tourism campaign during the ‘Philippine Day’ in Phoenix Park. Philippine Day is an annual public event to celebrate Philippine Independence Day and attracts a crowd of 5,000. The day-long affair included a community parade, cultural presentations, live band performances, and children’s games.

Philippine Embassy at Phoenix Park

ITTN’s Neil Steedman joined Joy Quintana, Charge d’Affaires, at the ‘relocated’ Embassy of the Philippines in the Phoenix Park for Philippine Day

Joy Quintana, Charge d’Affaires at the Embassy of the Philippines in Dublin, told Neil Steedman of Irish Travel Trade News that there are now some 17,000 Filipinos in the Republic of Ireland and up to 7,000 in Northern Ireland – which provides a strong base for VFR traffic on Dublin – Manila routes.

There are more than 7,100 islands in the Philippines, with major tourist islands including Cebu, Palawan, Boracay and Bohol.

The Philippines’ economy achieved growth of 6.4% in the first quarter of this year and the country’s President, Benigno Aquino, is aiming for a growth rate of 8% annually. Four new resorts with casinos are currently under construction in Manila and the CLSA investment bank predicts that gambling revenue in the Philippines will increase from €1 billion in 2011 to €2.4 billion in 2015.

Philippine Day

Some of the huge crowd that enjoyed Philippine Day in the Phoenix Park

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NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 50 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 40 years.

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