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Spanish Tourism Office Celebrates World Tapas Day in Style

Spanish Tourism Office Celebrates World Tapas Day in Style

The Spanish Tourism Office celebrated World Tapas Day in style. The travel trade and media were treated to a master class of Jamón Ibérico with Mario Hiraldo, followed by a tapas dinner with selected Rioja wines.

The Spanish Tourism Office Celebrates World Tapas Day

Mario Hiraldo, slicing Iberico Ham

Turespaña organised celebrations in 17 different countries where Spanish Tourism Offices are located to celebrate World Tapas Day. With no fewer than 127 promotional activities programmed, these included tapas tasting, cookery demonstrations and seminars to the public and media.

The Spanish Tourism Office Celebrates World Tapas Day

Gonzalo Ceballos, Spanish Tourism Office; Sharon Jordan, The Travel Corporation; Aindri Hurley, Neenan Travel; Darach Culligan, Travelworld; and Jill Scully, Neenan Travel

In Ireland the Spanish Tourism Office has teamed up with Taste City Fusion to offer the ‘taste of tapas’. This allows you to get one free tapa plus a glass of Spanish wine when you buy a tapa from one of the participating restaurants.

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Martin Skelly, ITAA President; Pat Dawson, ITAA Chief Executive; and Liam Lonergan, Club Travel

Gonzalo Ceballos, STO Director, commented on how tapas brought good friends together and were not solely about the food.

The Spanish Tourism Office Celebrates World Tapas Day

Gonzalo Ceballos, Spanish Tourism Office, welcoming the attendees

The Spanish Ambassador, Jose Maria Rodriguez Coso, remarked on how tapas represented the modern Spain and has been exported all over the world and how it is “an artistic way of mixing food with creativity”.

The Spanish Tourism Office Celebrates World Tapas Day

Liam Lonergan, Club Travel, and Kathryn MacDonnell, Spanish Tourism Office, enjoying some Iberico Ham

The Minister of State – High Commissioner for the Espaná board, Carlos Espinosa de los Monteros, explained the origin of tapas, as well as thanking the one million Irish visitors who come to Spain each year.

The Spanish Tourism Office celebrates World Tapas Day

After a brief video, the guests were given a terrific insight into the variations of Spanish ham by Mario Hiraldo.

The Spanish Tourism Office Celebrates World Tapas Day

The history of tapas and Spanish ham by Mario Hiraldo

We tasted different varieties of Spanish ham and learned to appreciate the curing process, some of which can take up to four years. This was, of course, followed by some excellent tapas and plenty of Rioja wine. Overall a great night and a great celebration of the ‘taste of Spain’.

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Sarah Slattery has been in the travel industry for the past 24 years, initially as a sales consultant and progressed to sales and marketing director of Skytours. Sarah’s experience and knowledge led to a regular slot on TV3 as the travel expert on the Morning Show. She has her own blog www.thetravelexpert.ie which offers advice on destinations and the best travel deals.

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