News

TAP Portugal Commits to Travelport Rich Content and Branding

TAP Portugal Commits to Travelport Rich Content and Branding

Travelport has announced that TAP Portugal has committed to its airline merchandising solution, Travelport Rich Content and Branding. A total of 91 airlines have now signed up, including British Airways, Delta Air Lines, easyJet, Iberia, Ryanair, United and WestJet. Travelport Redefining Travel Commerce Logo

 

By utilising Travelport Rich Content and Branding, airlines are able to more easily manage how their products are visually presented and described to travel agencies. Agents using the Travelport Smartpoint point-of-sale solution can access unrivalled airline content as well as comprehensive descriptions within their existing workflow, enabling them to speed up the booking process and increase revenue.

Carlos Paneiro, Vice-President Commercial, TAP Portugal, said: “This announcement is really positive news for TAP. By utilising this innovative merchandising solution, we can present our products in a more visual way and deliver additional customised content to travel agencies globally. Travelport has developed a product that can add real value to our business.”

Simon Ferguson, Travelport Managing Director, UK, Ireland & Nordics, added: “We are pleased that TAP Portugal has signed up to Travelport Rich Content and Branding. This industry-leading merchandising tool gives travel agents richer information at their fingertips, improving efficiencies and customer service and providing them with the opportunity to increase sales conversion rates.”

Click to add a comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News

NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 52 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 42 years.

More in News

Irish Cruise Market Grew 8.8% in January-September Period – CLIA

Neil SteedmanJanuary 17, 2019

CAR Advises Trade on Aviation Licences in Event of No Deal Brexit

Neil SteedmanJanuary 17, 2019

Ryanair Holidays is “Discontinuing” Its Service

Neil SteedmanJanuary 17, 2019

Great Value Travel Deals – 17th January 2019

Neil SteedmanJanuary 17, 2019

Shannon Airport Welcomes Opportunity to Extend US Preclearance Facilities

Neil SteedmanJanuary 17, 2019

Finnair to Fly to Sapporo in Japan

Michael FloodJanuary 17, 2019

Dublin Airport Sets New Passenger Record in 2018

Michael FloodJanuary 17, 2019

Turkish Airlines Bowling Tournament Excitement Has Begun

Michael FloodJanuary 17, 2019

Cork International Travel Fair on First Weekend of February

Neil SteedmanJanuary 17, 2019

Copyright © 2016 Belgrave Group Limited, C4 Nutgrove Office Park, Nutgrove Avenue, Rathfarnham, Dublin 14, Ireland