A new The Loop €8 million retail area has opened in Terminal 1 at Dublin Airport, comprising more than 18,300 sq ft of new and improved stores.
“Featuring the best of Irish design and Irish and international products, this new retail area will create a fantastic sense of modern Ireland and offer our customers a wonderful shopping experience,” said Paul Neeson, Director of Retail at Dublin Airport. “Investing in this new retail area will dramatically improve the customer experience in Terminal 1 and will also help increase overall passenger spends. The income that is generated from this commercial activity in turn subsidises airport charges at Dublin.
“This new retail area was truly designed by our customers. Extensive customer research from the outset and indeed throughout the design process has driven the retail concept to deliver what our Irish and international customers really want from The Loop.”
The development includes new and refreshed stores such as the award-winning Irish Whiskey Collection, which has the most diverse range of whiskey brands in the world, Candy Cloud, a vibrant new confectionery concept created in Ireland, and the Wine Goose Chase, which features wines with an Irish provenance from around the world. It also has an enhanced perfume and cosmetics area, which will have Ireland’s largest collection of fragrances and a number of Irish exclusives.
Opened just in time for St Patrick’s Day, the new stores showcase an expanded range of products with an Irish provenence, including newly designed souvenirs, a total of 119 Irish whiskies and 70 wines with an Irish heritage.
The new retail area will serve a growing number of customers at Dublin Airport, as passenger numbers increased by 8% to 21.7 million last year. That growth is set to continue into this year, with 20 new services being launched at Dublin Airport during 2015.
“This is a very significant upgrade of the retail offer in Terminal 1 and we look forward to serving the many millions of customers that use Dublin Airport every year,” added Paul. “We hope that our customers can take a little piece of Dublin and Ireland with them on their travels, as well enjoying the unique Loop experience.”