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WTM Examines Potential of Powerhouse Economies

WTM Examines Potential of Powerhouse Economies

Do you wonder which of the emerging economies has the most potential for your travel agency, company or organisation? World Travel Market will help you answer that question with its session focused on the individual markets Brazil, India, Russia, China and South Africa.

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The WTM Powerhouse Economies session, which takes place on Wednesday 7th November in Platinum Suite 4 at 2.15pm, will examine each of the five countries’ individual travel and tourism potential with research into each market followed by presentations from expert speakers.

Simon Press, Reed Travel Exhibitions Director WTM, said: “The emerging economies of Brazil, Russia, India, China and South Africa are often grouped together with their potential discussed as a collective whole, despite there being different advantages and challenges in each market.

“This session takes each individual country and looks in details at its strengths and weaknesses to help the audience evaluate which market has the most potential for them.”

The session is moderated by European Tour Operators Association Executive Director Tom Jenkins and European Tourism Council Market Intelligence Group Chairman Leslie Vella, who will use the research to review each country’s potential before introducing expert speakers on each country to give their view.

The session starts with the focus on Brazil and will include expert opinion by wholesaler Andre Fass, Abreu Online Global Director of Product.

At 3.10pm China takes centre stage with Kuoni/ GTA Department Manager Inbound Services Dorothy Teng and China Holidays Group Chairman Carey Fletcher.

Mercury Travel’s Executive Vice Chairman Ashwini Kakkar and Indian Compass Editorial Associate Yashraj Jain take up the reigns for India at 3.50pm.

Russia is the focus at 4.30pm with TMI Consultancy Director Helene Lloyd.

The session concludes by focusing on South Africa from 5.10pm with British Tips General Manager Susan Thesen.

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NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 50 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 40 years.

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