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WTM Latin America Launches Hosted Buyer Programme

WTM Latin America Launches Hosted Buyer Programme

World Travel Market Latin America has announced its hosted buyer programme for the launch event on 23rd – 25th April 2013.

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The inaugural event, taking place in São Paulo’s Transamerica Centre from 12.00 pm–8.00 pm across all three days, will have 200 senior buyers hosted by WTM Latin America from Latin America and overseas.

WTM Latin America will be the first global event for the increasingly important Latin American travel and tourism industry, giving both the outbound and inbound sectors a unique business marketplace to strike deals to fuel the growth of the region.

The WTM Latin American Hosted Buyer Programme is invite-only for buyers conducting more than US$500,000 worth of business every year.

Reed Travel Exhibitions Director World Travel Market Latin America Lawrence Reinisch said: “WTM Latin America will be the event where the global travel and tourism industry conducts its Latin American business deals, of which the hosted buyer program will play a significant part.

“I am delighted with the hosted buyer package we have introduced. I believe it will be of great benefit to the buyers, exhibitors, and really help to facilitate business for the region.”

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NEIL STEEDMAN has been a trade journalist, copywriter, editor and proofreader for 50 years, and News & Features Editor for ‘Irish Travel Trade News’ for the past 40 years.

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